Deanna Troust
Vice President, Creative Services
What Drives Me:
- Urban living
- Outdoor recreation – skiing, climbing, hiking or anything involving mountains
- Physical fitness
- My daughters, Natalie and Nina
- Adventure travel
- Theater and dance
- Holidays with family and friends
Issues That Energize Me:
- Energy efficiency and power system improvement
- Obesity and the impact of sedentary lifestyles on American children
My Specialties:
- Marketing
- Advertising
- Strategic communications planning
- Writing, editing and materials development
- Multicultural outreach
- Campaign management
My Proudest Professional Achievement:
- Conceptualizing and launching a seal of approval program for an energy client that will allow utilities and consumers alike to measure and rate the performance of their power system.
When My Career Began:
- The Berlin Wall fell.
- The Exxon Valdez disaster devastated Alaska’s pristine waters and coastline.
- Teenage Mutant Ninja Turtles were “in.”
- Colin Powell became the first African-American chairman of the U.S Joint Chiefs of Staff.
Other Stuff About Me:
- I finished the Marine Corps Marathon (1997, 2000 and 2001) and VentureQuest Race (2002).


