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January 2010

Welcome to InSites!  In 2010, we hope to inspire your communications efforts through our tribute to twelve of our musical communications heroes.  Each month this year, we’ll feature these musical communicators for social change and share the skills they used to make their outreach efforts successful.  Check back next week for the launch of the InSites blog, offering fresh perspectives on communications trends, techniques and technologies.  Enjoy!

Mary Travers: Social Justice Songbird

Mary Travers
Social Justice Songbird

“We’ve always been involved with issues that deal with the fundamental human rights of people, whether that means the right to political freedom or the right to breathe air that’s clean.” - Mary Travers

The passing of Mary Travers in September 2009 marked a loss not only for the folk music community she helped create, but also for the many causes that she championed. As a founding member of Peter, Paul and Mary, Travers injected her music with messages of peace and hope, helping songs such as “Blowin’ In The Wind” and “If I Had a Hammer” to become synonymous with the anti-war and civil rights movements of the 1960s. When Peter, Paul and Mary reunited after splitting in 1970, Travers continued to back a variety of causes: opposing nuclear energy in the late ‘70s, taking on homelessness and South African apartheid in the ‘80s, and more recently performing in opposition to gun violence against children, for the rights of strawberry pickers in California, and to raise awareness about world hunger. Mary Travers used her voice as an instrument for social justice, singing on behalf of those going unheard.

Be sure to visit the new InSites blog, offering fresh perspectives on communications trends, techniques and technologies.

 

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