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Share General Stanley McChrystal is in big, big trouble. In a profile of McChrystal appearing in Rolling Stone magazine, he’s on the record saying things about his boss (a.k.a. the President of the United States), Vice President Joe Biden and the administration’s management of the Afghanistan war that should never appear in print. It was [...] June 23rd, 2010 | Tags: communication, General Stanley McChrystal, Integrated Media Services, Interview, Interviewee, media, Media Interviews, Media Relations, New York Times, PR, Rolling Stone, single overriding communications objective, SOCO, spokesperson, Tips | Categories: Integrated Media Services, Media Relations, Policy Communications, Strategic Planning, Training & TA
2 comments | Share: Share Since it looks like Twitter is here to stay, public relations professionals need to learn how to effectively use Twitter and the myriad of tools that have been developed to help us navigate the microblogging network. To help, I pulled out the 10 apps that I thought would be most useful for PR pros [...] June 21st, 2010 | Tags: apps, audience research, ConnectTweet, CoTweet, PR, PR professionals, public relations, research, social networking, TweetBeep, TweetDeck, TweetEffect, Twiler, TwInbox, Twinfluence, Twitpress, Twitter, TwitTrans | Categories: Integrated Media Services
3 comments | Share: Share As if BP’s crisis response mistakes mentioned in a recent post weren’t enough, apparently their public relations disasters continue as more oil pumps into the saturated Gulf Coast. Newly released documents reveal BP’s standard crisis response strategy to be “accentuate the positive, downplay the negative, tell everybody they’re sorry, they’re gonna fix it, they’re gonna [...] June 17th, 2010 | Tags: audience outreach, BP, British Petroleum, communication, crisis, crisis communication, damage control, Gulf Coast, Media Relations, oil spill, online media, online strategy, PR, public relations, spokesperson, spokesperson training, Tony Hayward, transparency | Categories: Integrated Media Services, Media Relations, Social Marketing, Strategic Planning
2 comments | Share: Share Celia Cruz: Diva for Democracy June 2010 “Celia was an absolute pillar as a human being and one of the most unselfish humanitarians I have ever met and am sure I will ever have known.” – Marc Anthony Internationally renowned as the “Queen of Salsa,” Celia Cruz was born in Cuba in [...] June 16th, 2010 | Tags: cancer, Celia Cruz, Cuba, democracy, education, Fidel Castro, Marc Anthony, Musical Communicator of the Month, Queen of Salsa | Categories: Musical Communicator of the Month
One comment | Share: Share Wow. The BP PR team just can’t get it right. Even fifty days plus after one of the worst environmental disasters in history, the BP crisis communication strategy (if there is one) continues its downward spiral and never ceases to surprise me. Recently, the Christian Science Monitor reported that BP has been buying up top [...] June 14th, 2010 | Tags: BP, BPGlobalPR, British Petroleum, Christian Science Monitor, communication, crisis, crisis communication, Gulf Coast, Media Relations, oil spill, online media, PR, public relations, Saturday Night Live, spokesperson, spokesperson training, Tony Hayward | Categories: Integrated Media Services, Media Relations, Social Marketing, Strategic Planning, Training & TA
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