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Share Photo Credit: MCS@flickr How many times have those of us with children been asked, “Tell me the story about the day I was born” (or if they were adopted, “Tell me the story about the day you brought me home.”)? Children never get tired of hearing stories about themselves, because those stories help them [...] January 26th, 2011 | Tags: advocacy, audience outreach, boehner, Branding, communications, Congress, Critique, giffords, language, Obama, Policy Communications, speeches, spokesperson, State of the Union, strategy, Washington DC | Categories: Policy Communications, Social Issues, Strategic Planning, Training & TA, Uncategorized
4 comments | Share: Share Good afternoon! Today, we’re live blogging the What’s Next – Your Marketing Communications Roadmap event at George Washington University in DC. The morning session was jammed packed with great speakers and information on issues impacting the future of how we communicate social change. January 24th, 2011 | Tags: #whatsnextdc, AARP, communications, creativity, digital media, e-viral, Facebook, GovLoop, marketing communications, PR, public relations, search engine optimization, SEO, Shonali Burke, social media, Steve Ressler, Tammy Gordon, What's Next DC | Categories: Integrated Media Services, Media Relations, Multicultural Outreach, Online Marketing, Social Marketing
Leave a comment | Share: Share Good morning! Today, we’re live blogging the What’s Next – Your Marketing Communications Roadmap event at George Washington University in DC. It’s an all day event, so we will be capturing the day’s insights in two posts — one during the morning presentations and one covering the presentations this afternoon. The day will be [...] January 24th, 2011 | Tags: #whatsnextdc, Brian Halligan, Bryan Eisenberg, communications, creativity, Darell Hammond, digital media, e-viral, HubSpot, Idea Sandbox, KaBOOM!, marketing communications, Paul Williams, PR, public relations, remark-able, remarkable, SEO, social media, What's Next DC | Categories: Integrated Media Services, Media Relations, Multicultural Outreach, Online Marketing, Social Marketing
2 comments | Share: Share This guest blog post is from Juanita Panlener, an Account Supervisor at Vanguard Communications. This past year, I’ve been reminded of one of the most important aspects of social marketing — creating and sticking to a communications plan that guides and drives outreach strategy and activities. A trusted colleague recently compared the role of strategic communications [...] January 13th, 2011 | Tags: A Year of InSites, communication, integrated media strategy, Social Marketing, Strategic Planning | Categories: Integrated Media Services, Social Marketing, Strategic Planning
One comment | Share: Share This guest blog post is from Tracy Packard Ferrell, Vice President of Operations for Vanguard Communications. We moved our offices this year. Even though it was not a part of most employees’ responsibilities, it still impacted everyone, so communication with staff became an important part of the build and move process. Perhaps because Vanguard is [...] January 11th, 2011 | Tags: A Year of InSites, internal communications, intranet, Strategic Planning, Vanguard Communications | Categories: Strategic Planning
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