One of the first questions Oscar attendees are always asked by reporters as they stroll the red carpet is “who are you wearing?” As we do every year, my friends and I will gather this Sunday to watch E!’s Live from the Red Carpet at the 83rd Annual Academy Awards and find out who — and what — the stars are wearing. One of our favorite things to comment on is choice of color. “Why did she think she could pull off that color with her skin tone?” “Really, black again for her??”
Now that Pantone has revealed its 2011 Color of the Year — PANTONE 18-2120 Honeysuckle — I’ll be curious to see how it influences color trends on this year’s red carpet.
According to the folks at Pantone, Honeysuckle is “a dynamic reddish pink, … encouraging and uplifting. It elevates our psyche beyond escape, instilling the confidence, courage and spirit to meet the exhaustive challenges that have become part of everyday life.”
Since 2000, Pantone’s Color of the Year declarations have influenced several industries, including fashion, home and industrial design. Companies like Liz Claiborne, Apple and KitchenAid have hired Pantone to research, track and forecast color trends. Pantone’s 2010 color, turquoise, was seen across a wide range of products.
Fashiontrendsetter.com tells us that “Honeysuckle is guaranteed to produce a healthy glow when worn by both men and women.”
So, I’m left wondering a few things. Will men feel confident enough to include a splash of the pinkish hue as part of their look on the red carpet this year? Whose stylist will be on top of the latest color trend and outfit their client in the festive reddish pink? Will honeysuckle dominate the red carpet and be the subject of many post-Oscar articles, fashion blogs and water-cooler discussions?
As a long time graphic designer and lover of fashion, I will be paying close attention to which colors will be setting the trends for 2011, and which will appear as so last year.