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InSites Newsletter

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Twitter Apps for Public Relations Professionals

Since it looks like Twitter is here to stay, public relations professionals need to learn how to effectively use Twitter and the myriad of tools that have been developed to help us navigate the microblogging network. To help, I pulled out the 10 apps that I thought would be most useful for PR pros from [...]

Little Typos Can Lead to Big Problems

One thing that we have all learned is that mistakes happen. However, there is one type of mistake that I cannot accept – typos. I’m one of those people who find typos everywhere – magazines, newspapers, websites, books, etc. I’m an avid reader and when I find a mistake in a book it stops me [...]

Writing Quickly Can Help Improve Your Work

Anyone that sat in a class with me at some point in my life would have noticed one thing about me – I wrote very fast and would never read over my work when I finished. While a lot of my classmates commented on how strange this was, it always worked for me. That’s why [...]

Members Urge PRSA to Remove Accreditation Requirement from Leadership Positions

This May, an ad hoc committee of Public Relations Society of America (PRSA) members asked for support to amend the society’s requirement that only members Accredited in Public Relations (APR) can hold national director or officer positions within PRSA. APR is the public relations profession’s only national post-graduation certification program – and only 5,000 of [...]

Social Media to the Rescue

More than ever, the world is turning to social media in times of crisis to share and find information. The devastating earthquake in Chile and subsequent tsunami warnings are perfect examples of social media’s power during a disaster. The world turned to Twitter and Facebook for real-time information about the earthquake and tsunami warnings that [...]