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Everyone can be a photo editor in this age of inexpensive digital cameras and a variety of tools available for altering photographs. In the newsroom, however, some photo editing can do more harm than good. Recently, The Economist took heat for a Gulf Coast oil spill cover that featured an isolated President Obama standing at [...] July 22nd, 2010 | Tags: Adobe Photoshop, altering photographs, BP, British Petroleum, communication, design, design & editorial, digital photography, Gulf Coast, Media Relations, NY Times.com, Obama, oil spill, online media, Photography, public relations, Steve Mufson, The Economist, Treehugger.com, washington post | Categories: Advertising & Promotion, Design & Editorial, Media Relations
2 comments | Share: I hope you’ve seen on TV or someone has forwarded you the “new, great-smelling” Old Spice “manmercials” featuring Isaiah Mustafa. Recently, the ad campaign has taken a more personal tactic. Yup, he’s talking to the ABC’s “Good Morning, America” host George Stephanopoulos – though I doubt we’ll be seeing President Obama shirtless at a [...] July 19th, 2010 | Tags: Adam Tschorn, advertising, advocacy, Alyssa Milano, George Stephanopoulos, integrated media, Isaiah Mustafa, Old Spice, onlince communications, Online Marketing, Policy Communications, policymakers, Wieden+Kennedy, YouTube | Categories: Advertising & Promotion, Integrated Media Services, Media Relations, Online Marketing, Policy Communications
One comment | Share: I enjoy Google’s Doodles – the daily updates to their logo – and especially those that are more inventive and off-the-wall. My nerdy, ten-year-old self rejoices at their hidden inclusion of the Triforce from Nintendo’s Zelda games, which serves as just one example of how creative the Google team can be. But last week’s fully [...] May 28th, 2010 | Tags: Bandai, communications, creativity, Google, imagination, Namco, Online Marketing, online media, online strategy, PAC-MAN, PR, public relations | Categories: Advertising & Promotion, Media Relations, Online Marketing
Leave a comment | Share: This guest blog post is by Leah Holmes-Bonilla, a Senior Account Supervisor and the Multicultural Services Manager at Vanguard Communications. Have you ever mused about wanting to live in a world with a generation of self-assured, enthusiastic, forward-thinking and culturally diverse young people? Think no more because they are here. Fifty million 18-to-29-year-olds make up a [...] April 29th, 2010 | Tags: audience research, communication, cultural competency, cultural diversity, Generation Next, hispanics, InSites, linguistic competency, marketing, Millennials, multicultural, Pew Research Center, public relations, social media, social networking, values, Vanguard Communications, young adults, young people, youth | Categories: Advertising & Promotion, Integrated Media Services, Multicultural Outreach, Social Marketing, Strategic Planning
2 comments | Share: With the rise of Web sites like Facebook, Twitter, and MySpace, we constantly hear concerns about privacy. From worries over college students posting career-impeding photos to concerns over unfettered access to addresses or phone numbers, users of social networks have to be careful what information they make available about themselves and their organizations. Now, an interview [...] January 27th, 2010 | Tags: advertising, advocacy, communication, Facebook, InSites, marketing, PR, privacy, public relations, social networking, technology | Categories: Advertising & Promotion, Integrated Media Services, Online Marketing
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