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InSites Newsletter

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InSites for the Future

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Source: Roland Tiangco photograph on CultureHall.com

Vanguard will celebrate its 25th anniversary in 2012. We’re proud of our accomplishments, but we’re also excited about what the future holds for social change communications. Through the end of the year we will be sharing our predictions for 2012 and beyond under the title, “InSites for the [...]

Eschew Obfuscation

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As someone who spends a lot of time working on the issue of electricity grid modernization, I get a number of trade publications every day.  They love to cover (and we love to weigh in on) the power industry’s struggles to engage customers. Since most utilities are virtual monopolies, most have never really talked [...]

Surname Translation Can Challenge Cultural and Linguistic Competency

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Romanization of character language systems, such as Chinese, can pose cultural and linguistic challenges for communicators. Photo credit: Our Signature by 2493™ on Flickr

Have you noticed in the coverage about the protests in Libya that the name of the country’s leader is spelled differently depending on the news organization? I’ve seen his name reported as Muammar el-Qaddafi, [...]

What Pantone Color Are You Wearing?

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One of the first questions Oscar attendees are always asked by reporters as they stroll the red carpet is “who are you wearing?” As we do every year, my friends and I will gather this Sunday to watch E!’s Live from the Red Carpet at the 83rd Annual Academy Awards and find out who [...]

A Year of InSites: A Focus Group of One

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This guest blog post is from LeAnne DeFrancesco, Editorial Director for Vanguard Communications.

Ever been to an ugly sweater party? They seem to be sweeping the nation, inducing mostly laughter, but some uncomfortable situations as well. “Um, these are just my normal clothes,” I heard one party guest say this December, where he sported some [...]