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InSites Newsletter

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Purple Round-up: June 14, 2013

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Do you have what it takes to start your own PR firm? Here’s 5 important things to consider before starting your own PR agency.

Facebook recently announced they will integrate clickable hashtags for users to utilize when posting content.

Source: ABC News-Online

Burger King faces PR mess in razor blade mishap. Can you say “crisis management?”

Is it possible [...]

Meet us Mondays: Stephanie Dukes

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Stephanie Dukes is a Senior Account Manager here at Vanguard. She has been with the company for more than two years, and is a valued member of our Integrated Media Services team.

Senior Account Manager Stephanie Dukes

When did you know you wanted to work in public relations? I knew I wanted to work in [...]

New AP Style Word Changes Spur Debate and Applause

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Photo courtesy of Flickr user Fibonacci Blue

On InSites, we’re no stranger to talking about the power of language to evoke perceptions of people and issues positively or negatively. In past posts, we’ve talked about the importance of person-first language, the virtues of culturally- and linguisticly-competent word choice when telling health stories, and even [...]

Purple Round-up: February 15, 2013

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Oreo is (still) bringing real time PR and marketing back.

Valentine’s Day flowers  were found on everyone’s desks from our Creative Services department

We’re always interested in getting a better work-life balance.

NASA hosted the first Google+ Hangout from space this week. Did you tune in?

The Weather Channel hopped on the branding train this year.

The press release, it’s alive!!!

Today [...]

The Windup … and the Pitch!

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As public relations pros, we frequently seek how to best pitch reporters so that our issues get covered. However, there’s no better coach from which to learn “best practices” than reporters themselves.

A few weeks ago, the Washington Women in Public Relations (WWPR) held their annual media roundtable, consisting of four panelists from various D.C. [...]