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InSites Newsletter

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Does the AP Get It? New Twitter Rules Are Too Limiting

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When the Associated Press updated its social media guidelines yesterday, it became very apparent to me and many other Twitter users that the AP fails to fully comprehend this important communications platform. Let’s take a look at the new Twitter guidelines for AP staffers:

RETWEETING

Retweets, like tweets, should not be written in a way that [...]

Quick! Grab Me!

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Last night, I decided to go shoe-shopping from the comfort of my sofa, so I whipped out my iPad and went to a popular shoe site. A screen popped up saying that the site had an app for shoe-shopping. Heaven! Three pairs of shoes later, my idle desire to go shoe-shopping had turned into [...]

Web-Literate Abramson Offers NY Times More Than A Broken Glass Ceiling

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Many stories about Jill Abramson’s historic appointment as the executive editor of the New York Times have focused on her gender. However, Abramson has another quality that may prove to be even more important and critical to the success of the Times: Web savvy.

Photo courtesy of ReservasdeCoches.com on Flickr

Now that the Times has launched [...]

It Gets Better: The Video Heard 'Round the World and in the White House

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Is it possible for one video to launch a social change revolution? Can one YouTube video inspire others to take action and become activists?

President Obama proclaimed June as Lesbian, Gay, Bisexual, and Transgender (LGBT) Pride Month and launched a new section on the White House website dedicated to the policies and issues impacting the LGBT community. [...]

Live Blog: What's Next DC Conference Afternoon Session

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Good afternoon! Today, we’re live blogging the What’s Next – Your Marketing Communications Roadmap event at George Washington University in DC. The morning session was jammed packed with great speakers and information on issues impacting the future of how we communicate social change.