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Share The rise in digital information sources make it extremely challenging to keep your message interesting and engaging. Rosemari Ochoa looks at the decreased importance of being an expert when it comes to keeping people interested and engaged, and Vanguard’s training manager, Jane Tobler, looks at the changing world of training in light of technology improvements. The [...] December 27th, 2011 | Tags: communication training, engagement, future, InSites for the Future, new year, presentation, trainer, training, Vanguard, Vanguard Communications | Categories: Integrated Media Services, Training & TA
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Source: Roland Tiangco photograph on CultureHall.com Vanguard will celebrate its 25th anniversary in 2012. We’re proud of our accomplishments, but we’re also excited about what the future holds for social change communications. Through the end of the year we will be sharing our predictions for 2012 and beyond under the title, “InSites for the [...] December 19th, 2011 | Tags: communications, digital media, future, InSites for the Future, message, messaging, multicultural communications, new year, partnerships, predictions, public relations, social change, social media, Vanguard, Vanguard Communications, visuals | Categories: Design & Editorial, Event Planning, Integrated Media Services, Multicultural Outreach, Online Marketing, Social Marketing, Strategic Planning, Training & TA
Leave a comment | Share: Share Living in the era of “Intervention” and “Celebrity Rehab” reality TV shows and pink ribbons for breast cancer awareness, it’s hard to remember there was a time when society viewed seeking treatment for addiction as shameful and battles with breast cancer were kept secret. Photo courtesy of dbking on Flickr Former First Lady Betty Ford, [...] July 9th, 2011 | Tags: Addiction, Betty Ford, Breast Cancer Awareness, communications heroes, First Lady, persuasive storytelling, Policy Communications, Recovery, social change, social issues, White House | Categories: Communications Heroes, Policy Communications, Social Issues, Training & TA, Uncategorized
Leave a comment | Share: Share As someone who spends a lot of time working on the issue of electricity grid modernization, I get a number of trade publications every day. They love to cover (and we love to weigh in on) the power industry’s struggles to engage customers. Since most utilities are virtual monopolies, most have never really talked [...] June 10th, 2011 | Categories: Advertising & Promotion, Design & Editorial, Strategic Planning, Training & TA
One comment | Share: Share Photo Credit: MCS@flickr How many times have those of us with children been asked, “Tell me the story about the day I was born” (or if they were adopted, “Tell me the story about the day you brought me home.”)? Children never get tired of hearing stories about themselves, because those stories help them [...] January 26th, 2011 | Tags: advocacy, audience outreach, boehner, Branding, communications, Congress, Critique, giffords, language, Obama, Policy Communications, speeches, spokesperson, State of the Union, strategy, Washington DC | Categories: Policy Communications, Social Issues, Strategic Planning, Training & TA, Uncategorized
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