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InSites Newsletter

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Members Urge PRSA to Remove Accreditation Requirement from Leadership Positions

This May, an ad hoc committee of Public Relations Society of America (PRSA) members asked for support to amend the society’s requirement that only members Accredited in Public Relations (APR) can hold national director or officer positions within PRSA. APR is the public relations profession’s only national post-graduation certification program – and only 5,000 of [...]

Like Bill Gates Shows, Leaders' Personal Messages Online Can Be a Winning Strategy

I know, not everyone is Bill Gates. Very few people on the planet can gain 100,000 followers on Twitter eight hours after launching their Twitter profile.

http://www.flickr.com/photos/ndevil/ / CC BY 2.0

But perhaps we should start thinking like Bill.

Using his newly formed Twitter community, Gates recently launched his newest endeavor, The Gates Notes, where he will [...]