|
|||||
|
Share Year of the Rooster by eugevon, on Flickr While I know 2010 was the Year of the Tiger according to the Chinese calendar, it felt more like the Year of the Rooster. Those born in the Chinese zodiac’s Year of the Rooster tend to be quick thinkers who are practical and resourceful. During this [...] January 3rd, 2011 | Tags: A Year of InSites, audience outreach, audience research, communication, Integrated Media Services, Media Relations, media tracking, news tracking, Policy Communications, research, resourcefulness, social media, technology, tracking tools | Categories: Integrated Media Services, Media Relations, Policy Communications, Strategic Planning
One comment | Share: Share This guest blog post comes from Joe Kelly, Executive Vice President of Vanguard Communications. Learning sometimes comes from unexpected places. Several months ago, I was reminded to never forget who your audience is – whether it is those who are intended to receive your message or those who are delivering it. We recently managed a Hollywood [...] December 29th, 2010 | Tags: A Year of InSites, audience research, celebrity recruitment, communications, Elmo, Sesame Street, spokesperson, talking points | Categories: Event Planning, Integrated Media Services, Strategic Planning
Leave a comment | Share: Share In a technology-driven world where face-to-face interaction is often limited and more communication is taking place digitally, it’s easy to lose sight of the person on the receiving end of our messages. As good communicators, it’s our job to take a careful look at each audience we are trying to reach and develop messages [...] December 28th, 2010 | Tags: A Year of InSites, audience, audience outreach, audience research, cultural competency, person-first language | Categories: Design & Editorial, Integrated Media Services, Social Marketing
Leave a comment | Share: Maria Enie examines the ramifications of new technology that breaks down language barriers on multicultural [...] December 20th, 2010 | Tags: application, apps, audience research, global community, iPhone, language barrier, multicultural communications, translation, Word Lens | Categories: Multicultural Outreach
One comment | Share: Share With the 2010 midterm election behind us, we’re also past the peak of political polling. But with 2012 presidential contenders lurking around the corner, we can be assured that a new round of polls are about to bombard us in the news media. Around election time, news coverage is littered with poll results indicating how [...] December 16th, 2010 | Tags: audience research, Facebook, Policy Communications, polling | Categories: Policy Communications
One comment | Share: |
|||||
|
Copyright © 2012 Vanguard Communications InSites | Blogging for Social Change - All Rights Reserved |
|||||
