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Share On Wednesday, the Associated Press (AP) announced the appointment of former Jerusalem bureau chief Steve Gutkin as their new “Oil Spill Editor.” According to a memo sent to AP staff and released to the Poynter Institute: The Gulf Oil spill has been an enormous journalistic challenge. A sprawling story, much of it occurring literally out [...] July 2nd, 2010 | Tags: agriculture, AP, Associated Press, BP, British Petroleum, communication, cultural competency, editor, energy, environment, food, Gulf Coast, health, media, media outreach, Media Relations, oil spill, Oil Spill Editor, politics, The Poynter Institute | Categories: Integrated Media Services, Media Relations
One comment | Share: Share This guest blog post is by Leah Holmes-Bonilla, a Senior Account Supervisor and the Multicultural Services Manager at Vanguard Communications. Have you ever mused about wanting to live in a world with a generation of self-assured, enthusiastic, forward-thinking and culturally diverse young people? Think no more because they are here. Fifty million 18-to-29-year-olds make up [...] April 29th, 2010 | Tags: audience research, communication, cultural competency, cultural diversity, Generation Next, hispanics, InSites, linguistic competency, marketing, Millennials, multicultural, Pew Research Center, public relations, social media, social networking, values, Vanguard Communications, young adults, young people, youth | Categories: Advertising & Promotion, Integrated Media Services, Multicultural Outreach, Social Marketing, Strategic Planning
3 comments | Share: My almost-teenager demonstrates what a new study from the Pew Research Center confirms–youth ages 12-17 aren’t using e-mail anymore. Headlines earlier this week focused on the hundreds of texts that teens send daily, but I found their lack of e-mail use even more fascinating. The study showed that 58 percent of teens text, while only 11 percent use e-mail. In fact, more teens are using landlines (33 percent) than e-mail. Is e-mail the new snail [...] April 28th, 2010 | Tags: audience, audience research, cell phones, children, communication, cultural competency, e-mail, InSites, Justin Bieber, landlines, marketing, mobile, Pew, Pew Research Center, PR, public relations, social media, technology, teens, text, texting, Twilight, Vanguard Communications, Washington DC, youth | Categories: Integrated Media Services, Multicultural Outreach, Social Marketing
Leave a comment | Share: Share From coverage of Cornell University’s response to six students’ deaths by suicide to reports of entertainer Marie Osmond’s teenage son’s death by suicide, recently reporters are writing and talking a lot about suicide. While it’s great that news coverage is driving public dialogue about this often taboo topic, the news coverage does not utilize linguistically [...] April 5th, 2010 | Tags: AIDS, American Association of Suicidology, American Foundation for Suicide Prevention, Annenberg Public Policy Center, audience outreach, cancer, Celebrity Psychings, Cornell University, cultural competency, culture, health communications, HIV, language, linguistic competency, Marie Osmond, media, media outreach, news coverage, phrases, public relations, suicide, words | Categories: Integrated Media Services, Media Relations, Multicultural Outreach, Strategic Planning, Training & TA
3 comments | Share: Share http://www.flickr.com/photos/digitaldemocracy/ / CC BY-NC-SA 2.0 Understanding how best to communicate with and support refugee communities living in the United States can be a daunting challenge. In 2008, more than 60,000 refugees immigrated to the United States from all around the world. For refugee families, their arrival in America is not the end of their [...] January 29th, 2010 | Tags: audience research, backgrounders, communication, COR Center, cultural competency, Cultural Orientation Resource Center, culture, data, Haiti, history, Iraq, language, linguistic competency, multicultural, PR, public relations, refugees, reports, research, resettlement, Social Marketing | Categories: Design & Editorial, Multicultural Outreach, Social Marketing, Strategic Planning
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