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Share With Wednesday’s launch of Facebook Places (see this post by Chris Connelly to learn more about the new tool), many people were left wondering, “what will happen to foursquare?” foursquare has been steadily increasing in popularity and its value has been explored in various InSites blog posts (see thoughts from Brandi and Chris on the [...] August 20th, 2010 | Tags: Dennis Crowley, Facebook, Facebook Places, foursquare, Holger Luedorf, Mashable, online communication, online strategy, social networking | Categories: Integrated Media Services, Online Marketing
Leave a comment | Share: Share On Wednesday, Facebook rolled out its long-awaited, location-based offering called Places. Like competitors foursquare and Gowalla, Facebook Places allows users to “check-in” at locations, such as businesses, public spaces or even their homes, to broadcast to friends and connections where they are and what they’re doing. We’ve previously discussed location-based advocacy in regard to foursquare [...] August 19th, 2010 | Tags: advocacy, Facebook, Facebook Places, foursquare, Gowalla, integrated media strategy, location-based, online communications, public relations, social networking | Categories: Integrated Media Services, Online Marketing
One comment | Share: Share This guest post is written by Shelby Benkert, an intern at Vanguard Communications. Unlike most college students, I tend to shy away from many social media networks. Facebook is my go-to in order to stay in touch with my friends, and I rarely use anything else. I do have a Twitter account, but I have [...] July 15th, 2010 | Tags: communication, Dennis Crowley, Facebook, foursquare, Mediaite, online communication, online media, privacy, security, social networking, social networking sites, Starbucks, Twitter | Categories: Integrated Media Services, Online Marketing
Leave a comment | Share: Share Since the close of 2009, digital media analysts have pointed to location-based services as the next phase of social communication. More and more people are migrating toward smart phone technology enabled with GPS - comScore recently reported that 45 million in the U.S. use smart phones - and location-based services are one more way to put these phones to better [...] April 14th, 2010 | Tags: advocacy, communication, Facebook, foursquare, grassroots, grassroots organizing, integrated media strategy, online media, Social Marketing, social media, social networking, Twitter | Categories: Integrated Media Services, Online Marketing, Policy Communications, Social Marketing
4 comments | Share: Share In the past couple of months, the Web chatter on foursquare has increased steadily, with recent rumors suggesting that Yahoo is considering buying the company for $100 million. Though foursquare launched its iPhone application at the 2009 South by Southwest Interactive Festival, the location-based social networking platform seemed to take off at this year’s conference. [...] April 13th, 2010 | Tags: advocacy, communication, Facebook, foursquare, geotagging, Google, grassroots advocacy, location-based, online strategy, PR, public relations, social media, social networking, Strategic Planning, strategy, Twitter | Categories: Integrated Media Services, Online Marketing, Strategic Planning
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