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InSites Newsletter

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When Using Social Media, Follow An Open Door Policy

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Photo by nanpalmero on Flickr

This past month, Governor Rick Perry (R-TX) made a critical mistake on Twitter. Out of the blue, he blocked several local reporters from reading his tweets. Members of the Texas media, including Tom Benning from the Dallas Morning News, received the blocked notice when they attempted to view the [...]

The Power of Hashtagging

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I’m an avid Twitter user. While I use Twitter for news monitoring and information gathering, I also use it as an engagement tool — sending messages directly targeting Tweeters or adding hashtags, a word or phrase prefixed with a hash sign and without spaces, occurring within a tweet.

It’s surprising how many organizations and spokespeople on [...]

Why Millennials Will Make Social Media a Lifelong Habit

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This guest blog post is by Leah Holmes-Bonilla, a Senior Account Supervisor and the Multicultural Services Manager at Vanguard Communications.

Ralph Waldo Emerson writes:

The highest compact we can make with our fellow is — “Let there be truth between us two forevermore.’”

Not so far off are beliefs and behaviors of Millennials as they continue to [...]

What Does Facebook Places Mean for foursquare?

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With Wednesday’s launch of Facebook Places (see this post by Chris Connelly to learn more about the new tool), many people were left wondering, “what will happen to foursquare?”

foursquare has been steadily increasing in popularity and its value has been explored in various  InSites blog posts (see thoughts from Brandi and Chris on the [...]

Location Is (Sometimes) Everything: What Facebook Places Means for Digital Advocacy

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On Wednesday, Facebook rolled out its long-awaited, location-based offering called Places.  Like competitors foursquare and Gowalla, Facebook Places allows users to “check-in” at locations, such as businesses, public spaces or even their homes, to broadcast to friends and connections where they are and what they’re doing.

We’ve previously discussed location-based advocacy in regard to foursquare [...]