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InSites Newsletter

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What We Can Learn From the Beaching of Google Wave

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Last week’s announced demise of Google Wave reminds us that effective execution and promotion are at least as important as a good idea.

I was one of the early Google Wave proponents who spent weeks desperately seeking a coveted invite into the exclusive community of initial users. I loved the idea of melding productivity and [...]

Social Media Safeguards: Protect Yourself as Information Sharing Increases

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This guest post is written by Shelby Benkert, an intern at Vanguard Communications.

Unlike most college students, I tend to shy away from many social media networks. Facebook is my go-to in order to stay in touch with my friends, and I rarely use anything else. I do have a Twitter account, but I have [...]

Twitter Apps for Public Relations Professionals

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Since it looks like Twitter is here to stay, public relations professionals need to learn how to effectively use Twitter and the myriad of tools that have been developed to help us navigate the microblogging network. To help, I pulled out the 10 apps that I thought would be most useful for PR pros [...]

Curious New Additions to the 2010 AP Stylebook

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Like a kid on her birthday, I always get excited about the release of the latest edition of the AP Stylebook. I love searching for new entries to find out how our use of language has evolved. In fact, I still have my very first wire-bound edition from journalism school, and it’s fun to [...]

Some Basic Blogging Benefits

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The decision to start up a blog is not one that should be taken lightly. At Vanguard Communications, we had to consider whether our insights and commentary on communications issues would benefit the already robust public relations blog community. Since you’re reading this post on our blog, you know which way we decided, and [...]