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InSites Newsletter

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Vanguard Celebrates 25 Years of Communicating for Social Change

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Source: Vanguard Communications

On March 2, 1987, I joined my mentor and friend, Diane MacEachern, to found Vanguard Communications.  While I was only 26 years old, by then I had witnessed and participated in dozens of communications campaigns that incited change in environmental legislation, women’s reproductive rights, Supreme Court justice nominations, food safety regulations [...]

InSites for the Future: 2012 Will Set A New Standard for Green/Sustainable Events

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This weekend people around the world will gather to celebrate one of the biggest events of the year, New Year’s Eve. To wrap up our InSites for the Future series, Vanguard’s event manager Scott LaLonde looks at the future of event planning.

2012 Will Set A New Standard for Green/Sustainable Events

Source: Convention Industry Council

Associations, government [...]

InSites for the Future: Opportunities for Non-Profit/Corporate Partnerships to Grow in 2012

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Source: Capital Area Food Bank of Texas

The recent economic crisis has taken a toll on the country, but Vanguard’s vice president of Account Services, Brenda Foster, looks at how it has also reignited people’s interest in charity and social good. Brenda looks at how organizations can take advantage of this trend in 2012 [...]

InSites for the Future: Strategic Online Experts

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Conducting efficient online searches is a skill that many people underestimate. Veronica Anderson takes a look at the future of online searching and what professionals need to know to ensure successful research online.

Strategic Online Experts 

Source: Tyler Tate

It’s not enough to be capable of conducting an online search. In 2012 PR professionals need to [...]

InSites for the Future:Keeping People Interested and Engaged in 2012

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The rise in digital information sources make it extremely challenging to keep your message interesting and engaging. Rosemari Ochoa looks at the decreased importance of being an expert when it comes to keeping people interested and engaged, and Vanguard’s training manager, Jane Tobler, looks at the changing world of training in light of technology improvements.

The [...]