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InSites to Participate in Social Good Day on September 23

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Tomorrow, InSites bloggers will be celebrating Social Good Day by contributing blog posts about the issues central to our work at Vanguard Communications.  According to Mashable and (RED), Social Good Day is an opportunity to provide solutions to the challenges facing our world:

We’re interested in unleashing fresh thinking about how social media can raise [...]

New Research Reveals Characteristics of Millennial Generation

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This guest blog post is by Leah Holmes-Bonilla, a Senior Account Supervisor and the Multicultural Services Manager at Vanguard Communications.

Have you ever mused about wanting to live in a world with a generation of self-assured, enthusiastic, forward-thinking and culturally diverse young people? Think no more because they are here. Fifty million 18-to-29-year-olds make up [...]

If You Want to Reach Teens, Don't Bother to E-mail Them

My almost-teenager demonstrates what a new study from the Pew Research Center confirms–youth ages 12-17 aren’t using e-mail anymore. Headlines earlier this week focused on the hundreds of texts that teens send daily, but I found their lack of e-mail use even more fascinating. The study showed that 58 percent of teens text, while only 11 percent use e-mail. In fact, more teens are using landlines (33 percent) than e-mail. Is e-mail the new snail [...]