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Share Source: Vanguard Communications On March 2, 1987, I joined my mentor and friend, Diane MacEachern, to found Vanguard Communications. While I was only 26 years old, by then I had witnessed and participated in dozens of communications campaigns that incited change in environmental legislation, women’s reproductive rights, Supreme Court justice nominations, food safety regulations [...] March 2nd, 2012 | Tags: 25 years, 25th anniversary, anniversary, blog, campaign, career, cell phones, communicate, communicating, communicators, Facebook, fax machines, government, internet, media, nonprofit, nonprofits, PR, press release, promoting social change, public relations, silver anniversary, social change, social issues, social media, The New York Times, Twitter, U.S. Postal Service, Vanguard, Vanguard Communications, YouTube | Categories: Uncategorized
One comment | Share: Share Photo courtesy of acf_windy on Flickr When we first posted about the Stop Online Piracy Act (SOPA) blackout protest scheduled for January 23, we had no idea that Wikipedia and Reddit (which had planned a January 18 blackout protest) would persuade other sites to join their effort yesterday. According to the Los Angeles Times, more [...] January 19th, 2012 | Tags: communications, communicators, Congress, Facebook, Google, internet, Internet blackout, lawsuits, legislation, news, offline, online protest, Paypal, PR, Protect IP Act, public relations, social media, SOPA, Stop Online Piracy Act, Twitter, websites, World Wide Web, YouTube | Categories: Integrated Media Services, Online Marketing, Strategic Planning
One comment | Share: Share Flickr photo courtesy of Redjar While I may not be able to foresee the future, my media savvy crystal ball is suggesting that Monday, January 23, 2012, will be a dark day for communicators. If you haven’t heard the troubling news already, Google, Facebook, Twitter, YouTube, Paypal and other major Internet mainstays will be staging a “blackout” on January [...] January 17th, 2012 | Tags: Adele, communications, communicators, Congress, Facebook, Google, internet, Internet blackout, January 23, lawsuits, legislation, news, offline, online protest, Paypal, PR, Protect IP Act, public relations, social media, SOPA, Stop Online Piracy Act, Twitter, websites, World Wide Web, YouTube | Categories: Integrated Media Services, Online Marketing, Strategic Planning
Leave a comment | Share: Share “Warning,” the morning anchor intoned. “The video you are about to see is graphic, and may be hard to watch.” Which ensured that we all would watch, of course. And I did watch — in discomfort and then growing horror – as a Texas judge whaled away at his then 16-year-old daughter with a leather [...] November 22nd, 2011 | Tags: behavior change, judge, Social Marketing, spanking, YouTube | Categories: Social Marketing
Leave a comment | Share: Share Is it possible for one video to launch a social change revolution? Can one YouTube video inspire others to take action and become activists? President Obama proclaimed June as Lesbian, Gay, Bisexual, and Transgender (LGBT) Pride Month and launched a new section on the White House website dedicated to the policies and issues impacting the LGBT community. [...] June 14th, 2011 | Tags: and Transgender Pride Month, Bisexual, Dan Savage, Gay, Giants, Google Chrome, It Gets Better, It Gets Better Project, lesbian, LGBT Pride, Multicultural Outreach, Online Marketing, online video, Pixar, Policy Communications, President Barack Obama, social issues, social media, viral video, White House, YouTube | Categories: Multicultural Outreach, Online Marketing, Policy Communications, Social Issues, Uncategorized
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