Integrated Media
Vanguard applies an integrated approach to media relations and digital communications to generate maximum exposure for our clients in the competitive 24/7 media landscape. We ensure cohesive, creative messages and tactics and use a broad range of communications paths, from traditional print and broadcast to social networking, blogging, mobile and multimedia technologies.
Our integrated media services and offerings include:
- Strategic planning
- Message and pitch development
- List development and management
- Media partnerships
- News conferences and events
- Virtual briefings
- News and editorial writing
- Social media strategy and implementation
- Blogger outreach and engagement
- Media analysis and reporting
- Crisis prevention, response and management
- Event promotion
- Multicultural and multilingual outreach
- Online advertising campaigns
- Spokesperson preparation
